Buy A Diamond With Confidence

More sparkle doesn’t always mean better quality. We find that most people know little about the characteristics of diamonds or how to make an educated purchase of these beloved stones. At J.H. Young, our experienced gemologists know all of the precise standards for evaluating diamond cut, colour, clarity and carat weight. We make understanding (and seeing!) diamond quality easy for you and your loved ones.

J.H. Young is committed to buying diamonds that have been sourced ethically and is a signatory of the Canadian Diamond Code of Conduct. Our gemologists are fully dedicated to setting, maintaining, and promoting the highest standards of ethical conduct and professional behaviour within the jewellery industry and our community.

The 4 C'S of Diamonds

The 4C’s: Understanding the beauty and brilliance of diamonds.

Cut, colour, clarity and carat. Our team can help you better understand what gives a diamond its beauty and quality.

Cut has the greatest effect on a diamond’s beauty. The more precise the cut, the more captivating the diamond is to the eye.

Colourless diamonds are the rarest. Other natural colours are known as “fancy,” and their colour grading is different than that of white colourless diamonds.

Clarity. Diamonds without inclusions or blemishes are rare; however, most characteristics can only be seen with magnification.

Carat is the diamond’s physical weight measured in metric carats. One carat equals 1/5 gram and is subdivided into 100 points.


A history of love, charm and elegance.

For centuries, pearls have been a symbol of beauty and purity. Today, they are regarded as both classic and contemporary, coming in many fashionable styles.

Pearls, natural or cultured, are formed when a mollusk produces layers of nacre around some type of irritant inside its shell.

Natural pearls are extremely rare.

Cultured pearls are grown in pearl farms.

Saltwater pearls include the akoya cultured pearls grown in Japanese and Chinese waters.

Freshwater pearls these pearls are grown in freshwater lakes, rivers, and ponds predominately in China.

Birthstone Jewellery

A kaleidoscope of beautiful gems.

A birthstone is associated with each month of the year and they come in magnificent colours and cuts that beautifully reflect your loved ones personality and style.

Anniversary Gifts

Celebrate your anniversary.

We believe jewellery is always a good way to add a little shine to your special occasion. It’s the perfect go-to gift for any holiday, birthday, anniversary or special event. So what piece fits what occasion? If you need help finding just the right gift, visit us in store and we promise to find you the perfect gift to reflect your unique love.

Customer Reviews


Excellent selection of watches and top-level service provided by David. He was very patient, knowledgeable about all the brands in the store and, in the end, I left with a terrific Tissot watch.

Thank you David!

Salman Saif Khan

I had broken my necklace and went in for a repair. I went in to get it fixed and the staff had it repaired immediately. Didn’t take all of 10 minutes. Exceptional service and people.

Thomas Borer

There's a reason why Young's is a longtime member of Brantford's business community. Their customer services and selection is exceptional, and they are very reasonable with their pricing. Highly recommended.

Patrick Hart

I went to J.H. & Sons Ltd to replace my watch battery. It was replaced on the spot. I noticed that the date needs to be changed and the guy heard me and came to fix it. They have very nice customer service. I can say it was a very good experience and would absolutely go back in future.

ala al-kajela